Real Estate Marketing Tips For Your Business

Although real estate sales representatives still play a major role in the home buying process, it is important to be aware that many buyers are doing their homework online before working with an expert. Studies have shown that buyers are beginning their house hunting journey online therefore it is important that sales representatives have an active online presence where they engage and network online.

The following tips are simple yet often overlooked. If you do follow them, you will realize that they will make a difference.

Here are some useful marketing tips to make an impression online:

*Open an account on all of the popular social media websites such as Facebook, Twitter, Instagram, Pinterest. Interact with users by sharing relevant information in the media & promote your properties or properties listed with your brokerage. Do this on a daily basis to attract the attention of your fellow friends, colleagues and other users.

*Promote your service online, talk about what you have to offer and the latest trends in real estate, share your listings.

*Make Yourself Easy to Contact It is so important to have your contact information on your social media accounts and website so that people can get in touch with you.

*Create a useful website that represents you and the work you do. Include tools and search engines that buyers can use.

*Ask Your Former Clients for Testimonials Testimonials are tremendous trust signals. Showing that real, live people endorse your services means the world to potential clients. Ask homebuyers that you have worked with to write a testimonial sharing their experience with you. Try to get a photo of them as well. You can share the testimonials on your website and social media accounts.

*Keep in Touch with Your Former Clients This can be done by sending holiday cards, anniversary cards. This way you can maintain a good, continuous relationship with your former clients. When they have a friend or family member ready to buy, they’ll pass along your contact information.

*Create a Referral System Provide incentives for past clients to refer you to future homebuyers.

*Use Professional Photography For Your Listings Professional photography can make a huge impact on listings as it can show a property well ultimately attracting buyers. Bad photos will diminish interest in even the greatest of properties.

*Create Virtual Tours for Your Listings This can benefit potential buyers by giving a comprehensive, accurate preview of the property.

Reference: http://www.wordstream.com/…/2015/04/16/real-estate-marketing